Hey, Jacobi here!
Founder & Social Media Strategist
Thanks for stopping by & welcome to TRIC.⚡ I started my career at a San Francisco PR agency, handling all things media relations, social media, partnerships, and events for iconic Bay Area brands like Bi-Rite Market, California Olive Ranch, Campari America, and Timbuk2. A series of fortunate events & my love for authentic brand storytelling in the digital age led to the genesis of TRIC.
Our goal is and always will be to work with brands that are doin’ good–that are passionate about what they create & value making positive, meaningful changes in the communities they touch. Whether you’re working with a new spark of inspiration or a decade-long idea, TRIC is the destination for bringing your brand to the social life.
Cheers! -A
A lil Q&A
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Q: What does TRIC even mean?
A: Only One Tree Hill fans will really know… But mostly it’s just the end of the word electric! I really like lightning bolts.
Q: What’s one of the weirder things about you?
A: I don’t eat meat but LOVE cooking with it for my friends & fam. I don’t think it’s that weird, but people are seriously dumbfounded by it. And to that, I say: my whole roast chicken will rock your world.
Q: Go-to fun fact for those awkward ice breaker games?
A: My left eyebrow is 90% of my personality. It has a mind of its own!
Q: Best SF eats & drinks?
A: Sorrel for splurging, Beit Rima for always, Fool’s Errand for beer & wine, Horsefeather for cocktails.
Q: Dream Client?
A: Scribe Winery & Golde. I guess I like beverages?
